PERSONAL CONTENT STRATEGY & EXECUTION
WORDS THAT SHINE
THOUGHT LEADERSHIP STRATEGY
Thought leadership is one of the most effective ways to show the world that you’re an expert, establish your personal brand, and push your career in the right direction. But sound thought leadership requires planning and attention, and it requires focus. As with any other form of content strategy, you need to determine your priorities and have a roadmap for getting exactly where you need to be.
Thesaura can help you crystallize your vision, prioritize your ideas, and plot the progression and pace of your content.
ELEVATE YOUR PERSONAL BRAND
Today's most successful professionals need to be writers and publishers, whether that means publishing articles on LinkedIn that respond to breaking industry news, contributing to a corporate blog, or drafting a piece to pitch to Inc. But articulating your ideas and finding the right words — ones that not only engage and delight your readers but command respect — isn't always easy.
Thesaura ensures that you always put your best foot forward. Raise your professional profile with pride.
A CUSTOMIZED APPROACH
Everyone is different when it comes to generating thought leadership. Some people are most comfortable talking through their ideas and then having a professional writer take over, others prefer to draft bullet points to pass on to a writer, and still others like to draft a piece themselves and then have an editor go through it with a fine-toothed comb.
With Thesaura, there’s no one-size fits all approach; it’s all about the most impeccable outcome.
a boutique consultancy
Thesaura was founded by Meghan Laslocky, an author and trained journalist with deep experience in content marketing. She works closely with her clients to ensure that their published work is strategic and flawless.
Meghan has edited and ghostwritten contributed thought leadership pieces that have appeared in prominent business publications including Entrepreneur, Forbes, VentureBeat, and Gamasutra; samples are available upon request. Her own work has been published by a range of outlets, including CNN.com, Salon.com, and the San Francisco Chronicle. She is also the author of The Little Book of Heartbreak, published by Plume/Penguin and hailed by O, The Oprah Magazine as "a hilarious salve for the lovesick." You can find a range of her work at Contently.
As a graduate of Middlebury College, where she majored in English Literature, and the UC Berkeley Graduate School of Journalism, Meghan has always made the study and practice of beautiful writing her highest professional priority.
WHY 'THESAURA'?
Because words are treasures.
In Latin, thesaurus means "treasure" and "storehouse." It was important to me that the name of my business reflect both my love of words and my commitment to women's empowerment — hence the 'a' at the end. With Thesaura, I also tip my hat to one of my favorite books when I was a teenager, just starting to learn my craft: Roget's Thesaurus.